11 For I know the plans I have for you,” declares the LORD, “plans to prosper you and not to harm you, plans to give you hope and a future.

–the promise to prosper.. usually when we look at the verse we think it is only material prosperity.. but God’s ultimate purpose for man : He is more concern on our spiritual prosperity that is to become more and more like His Son.

Romans 8:29 (New International Version)

29For those God foreknew he also predestined to be conformed to the likeness of his Son, that he might be the firstborn among many brothers.